Future trends for marketing and buyer behavior all point to one major factor – optimization. It relates to service, shopping experience and more. However, most people do not understand how to do live chat optimization effectively.
Most will opt out of their choice for businesses that know their preferences. The shopping and buying experience is thus made more unique.
Likewise, you need live chat customization in your website’s chat support options. Your consumers will not only expect this but they will want to come back to your business again and again. Now, the live chat customization of website chat support may be different but the following are some of the major ways you can do this.
Ways of doing live chat customization effectively
Custom Colors
Always make sure that you add custom colors to your website’s chat system. This can either be done to match the colors of the website or according to the colors of the company’s logo. Additionally, you can also use some color psychology. Red and orange are warm and welcoming colors, while blue and green are cool but reliable colors.
Some colors can also make the chat stand blind. This can tie in website chat support with your company. It is a good idea to make sure that you are not using colors that are very vibrant. Electric yellow is not a good option because it can irritate your eyes.
Suggested Read: Best Live Chat Software For Business – Provide Amazing Customer Support
Using Avatars or Banner Images
Using custom chat or avatar images is another useful way to customize website chat support. Avatar is your way of adding a human touch to your chat. Always use an image of your support team members, making sure they are in official attire. When using a banner, use an image with a good resolution that will not be piqued or distorted.
It is also a good idea which attribute gets better responses. Some consumers prefer avatars, while others may prefer banners. Even if you are not seeing much difference, there will be a marked difference using imagery. Additionally, you can also try to use both avatars and banners that can make your chat conform to the company’s imagination.
Automating Responses
It is a good idea to use automated responses for your consumers. This saves time and allows the customer to receive the rapid response expected with chat support on the website. However, personalize the automated comment as well. Instead “Hello, how can I help you?” Your chat message can be improved using “Hello, welcome to the xyz business where we make all your dreams come true.” How can I help you today? “
Incorporating a company quote or motto can help realize that the business is invested to ensure that this particular customer has a great experience. Automating in this manner can ensure that you are able to deliver a unique experience in customer support.
With the help of these tips, you can customize the chat support of website without any hassle.
Duvim 